About the job

Micro.company focuses on products for small and medium businesses. We are a small team that works hard to make our products as user-friendly as possible. We give a lot of importance to product messaging and customer satisfaction.

Major requirements:

• Create and design Landing pages from using WebFlow.
• Ability to create content for the landing pages after SEO and product research.
• Knowledge of website builders (WordPress, WebFlow, etc.) or landing page software (Unbounce, LeadPages, Designmodo etc.)
• Review current landing pages and prepare brief / areas to increase conversion rates (i.e., landing page optimization audit).
• Keeps track of SEO performance with daily check-ins on search page impressions, backlinks, and clicks (Google Search Console)
• Conduct audience research, find SEO keywords and add them to the landing page content.
• Experience with SERP tools
• Able to create any visual assets needed for landing page (designing skills in Canva or otherwise)
• Handle SEO meta content for every page that is created.
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance.
• Uses various methods for new topic generation including competitor analysis, Google trends, current event/cultural monitoring, and long-tail brainstorming
• Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customer
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Keep pace with SEO, search engine, social media and internet marketing industry trends and developments

General Requirements:

• Good command over English language.
• Ability to clearly and effectively articulate insights and recommended actions
• Self-motivated with excellent organisational, and time management skills.
• Work closely with the other team members and communicate ideas.
• Passion for SEO and digital marketing
• Good time management skills